10 hook patterns (with examples)

1.      “Stop doing X. Do this instead.”

2.      “If you only fix one thing, fix this.”

3.      “3 mistakes I made so you don’t have to.”

4.      “Here’s the simple version:”

5.      “The checklist I use every time:”

6.      “Before you buy, read this.”

7.      “What nobody tells you about X:”

8.      “A quick win for today:”

9.      “I tested X so you don’t have to.”

10. “Save this for later:”

How to turn hooks into captions fast

·         Pick one hook

·         Add one clear point

·         End with a question or a next step

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